kapwing — Make a Video About Anything

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Cinematic Stories Social Media UGC and Testimonials Brand Identity

From idea to first draft

Tell your story through video without the need to record. Kapwing's AI brings your vision to life from a simple prompt and creates a project with multiple layers, timing, sound, and more.

Powering the magic behind the scenes of leading organizations (and over 30 million creators across the globe)

Whole Foods Verizon Spotify Louis Vuitton Harvard University Google Facebook Dyson

Tailored workflows

Made for any type of storyteller.

Whether you're running a global marketing team or publishing internal comms, Kapwing adapts to achieve your creative goals.

Marketers

Create more content in less time. Keep campaigns consistent, launch faster, and hand off assets without breaking brand standards.

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Internal Comms

Publish video updates that are easy to watch, share, and localize across every office.

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Content Creators

Turn rough ideas into polished videos with templates, quick exports, and collaboration built in.

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Educators

Use video to connect with more of your class and help strengthen storytelling skills in your students.

Explore education videos Glossy pink and orange three-dimensional classical school building icon, isolated on pale peach.

Produce like a pro

A suite of core editing tools that make content production more intuitive.

Video Editor

A drag-and-drop timeline makes it easy to edit, trim, and combine video clips and add overlays, with a collaborative interface to let your team take part and share thoughts.

Explore Video Editor

Audio Editor

Auto Subtitle Generator

Translation

Explore More Core Tools

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Turn your great ideas into great content.

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Focus on creating

AI-powered editing tools help your team create better and faster.

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Video Generator

Turn a simple text prompt into original videos complete with voiceover, visuals, subtitles, music, and characters, with a script you can customize for tone and content.

Explore Video Generator

Script Generator

Text to Speech & Dubbing

Clean Audio

Smart Cut

Repurpose Studio

Explore More AI Tools

Real teams creating on Kapwing

Already transforming video creation across industries

Marketers, educators, HR professionals—teams across the board are using Kapwing to create faster, effortlessly localize, and simplify the collaborative feedback process.

Create your next video

Google ★★★★★

4.9 rating, 5024+ reviews

Capterra ★★★★★

4.4 rating, 207+ reviews

It just works!
Kapwing is incredibly intuitive. Many of our marketers were able to get on the platform and use it right away with little to no instruction. No need for downloads or installations — it just works.

Eunice ParkStudio Production Manager at Formlabs

Now it's your turn

Redefine how your teams make video.

Kapwing powers professional quality video content pipelines across marketing, education, and communications. Get started in minutes today.

Try Kapwing Free Make a video

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Meet the Kapwing team

Built by creators
for the creator in everyone.

We run a YouTube channel with 200K+ subscribers, so we know what it's like as video creators, and we know how we believe it should be: collaborative, accessible, and easy. We're constantly making Kapwing more intuitive, more powerful, and just generally better—for every user.

Create with Kapwing

Make a video about anything with kapwing